About Shojo Kawaii

Shojo Kawaii is a Kawaii Fashion brand for little girls and women. Shojo Kawaii means "little girl cute" in Japanese. Shojo Kawaii hopes to spread kawaii and encourage independence. Shojo Kawaii promotes high self-esteem, courage, and creativity. Shojo Kawaii believes that anyone can live their dreams if they are persistant and motivated. Have a Kawaii Day Puffles!